Strange & Wonderful Literary Events

July in St. Louis, and I wouldn't leave the house except for the strangest and most wonderful literary events:

Writers win cash, Saturday, July 10. Why wait for a contest when you can get instant grat at the annual Throwdown--this year open to those reading original poetry, short-short fiction, and short-short memoir, two pages max. Or come just for the drama. $5 gets you in the door unless you're a member of the St. Louis WRITERS GUILD (NOT Poetry Center, sorry for the error) then it's free to get in; $10 fee to enter one of your works, $5 for additional works. The cash prizes (separate for poetry and prose) depend upon the number of entries. Judge (yours truly) is just as tough and buff as Simon Cowell. Saturday July 10th, 1-4 p.m. at The Focal Point, 2720 Sutton Boulevard, Maplewood, MO 63143.

See an antique press in action, Saturday, July 17: Join us for an exciting hybrid of poetry and printing. At two p.m. we’ll host readings of two St. Louis poets, Joe Sulier (of now-dead Get Born), and Richard Newman (of River Styx). While they read, steampunks will be setting up and printing a broadside of their finest works on antique presses. What’s more, you get one of these hand-printed works of art for the price of admission! $5 per person. Space is limited, so call & reserve your seat today. Saturday July 17th at 2 PM at The Firecracker Press, 2838 Cherokee Street, Saint Louis, MO 63118; Phone: (314) 776-7271.

Insanely Low-Cost Self-Publishing

Last night attended a St. Louis Publishers Association meeting at Mira, a midtown-St. Louis digital-printing company that sustains itself on self-published books. I kid you not. Cut to the chase: Here is their pricing chart for the printing of paperbacks (pricing is per book, from a print-ready PDF file; full-color cover with gloss lamination, b/w interior and perfect [glue] binding):

Across: Book Quantity Down: Number of pages in book	25	50	100	250	500
50	3.00	2.75	2.50	2.00	1.80
100	3.93	3.61	3.29	2.88	2.47
150	4.80	4.49	4.09	3.67	3.16
200	5.84	5.36	4.88	4.39	4.02
300	7.75	7.11	6.47	5.67	4.92

My meaning is: Don’t be tempted, or let your friends be tempted, by a self-publisher who wants $3,000-$8,000 to publish your book. Save your money and publish it yourself. Mira and other competing printeries in the area also have design and editing services; bizcards, posters, banners, etc. are printed there too. If you are or want to be self-published (hey, poets) or small-press, the world is now your oyster.

Your Future Holds Many Many Chapbooks

Every poet’s got a chapbook, is making one, is competing to publish one – and is showing us the future. Readers want

• short
• intimate
• prettily designed
• highly portable and
• cheaply-had books. Chapbooks seem disposable because they seem slight; but then they’re not so disposable, because they’re usually not worth the trouble to re-sell.

Plus, I find myself picking up chapbooks from my shelf and enjoying brief readings; I do this more often than pick up full-length, hardback poetry books, some of which I begrudge reading because they cost me so much. Last full-length poetry book purchased was a 90-page paperback, $17.95, titled Enterprise, Inc. Love the poet, Chuck Sweetman. Hated the price.

Q. But will people download poetry chapbooks?

A. I think they will. I’d rather pay $9.95 and see half of that $9.95 going to the poet. Easy to make a PDF of a pretty chapbook. It'd cost nothing to add a sound file, too, so one can hear the poet read a few poems. In the chilly electronic cocoons that we're spinning for ourselves so that we can't be hurt, we're going to be craving more truth and intimacy. Poetry will fill the need.

I’d only miss getting the poet’s autograph and smile.

The Self-Publisher Options You Need and Don't Need

Every self-publishing firm offers a number of optional services on top of its base price. If you want a professional-quality book, these are the options you want:

-Professional copyediting and proofreading of the initial manuscript and final proof. Money spent on this is money well spent. Don't economize by trying this alone. Your readers will love finding the inevitable errors, and you will hate paying the self-publisher to correct and reprint your book.
-Professional layout or setup of the book's interior. This may be called "the setup fee" and is often included in the base price. The self-publisher has the proper software for this.
-Professional cover design. You may supply the photo or illustration, but don't insist on drawing or lettering your own cover. If you don't like what the publisher's graphic artist suggests, ask for another design.
-Register your book with the Library of Congress. It sounds easy: Fill out forms and write a check. But the forms are complicated, rather like patent applications, and with my first book only an 18-month correspondence straightened everything out. Save your mental health and pay $100 to get it done.

Don't waste your money on:
-Independently buying your own cut-rate ISBN number for your book. A self-publishing firm will not be able to use it.
-The pricey package allowing you "unlimited customization" of your book. Why pay your chosen self-publishing firm thousands of dollars just for the luxury of spurning its help and advice?
-Promotional or marketing packages that will compose press releases, send your books to reviewers, and so on. Self-published books do not benefit from these tactics.